How do you determine the value of a company?

Your gut might tell you first to examine financial performance or analyze the competitive landscape.

In a study of 1,511 companies, we found one factor commonly omitted when assessing the value of a company – the owner. Our research suggests that the owner's reasons for exit and the steps they take to prepare can play a significant role in the value of a company.

The ebook can help business owners discover:

• Three common reasons for exit and how each affects business value.

• What 4 areas in the preparation process can lead to a 36% increase in business value.

• Proactive steps they can take annually to ensure they are helping, not hurting their company's value.